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【段3】②Such hijacked media are the opposite of earned media: an asset or campaign becomes hostage to consumers, other stakeholders, or activists who make negative allegations about a brand or product. ③Members of social networks, for instance, are learning that they can hijack media to apply pressure on the businesses that originally created them.
33.The author indicates in Paragraph 3 that earned media
[A]invite constant conflicts with passionate consumers.
[B]can be used to produce negative effects in marketing.
[C]may be responsible for fiercer competition.
[D]deserve all the negative comments about them.
答案：B
问：33题B选项中的produce negative effects in marketing对应原文中的什么信息？（多选）
A : becomes hostage to consumers
B : have provided marketers with more communications choices
C : make negative allegations about a brand or product
D : hijack media to apply pressure on the businesses that originally created them
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